Wendy Crooks

I am a seasoned and people-oriented professional with a proven track record in leadership, fundraising, community engagement, people, operations, and sales management across diverse sectors, including non-profits, career services, and publishing. Over 15 years of experience managing high-performing teams, designing and executing advancement strategies that enhance organizational visibility, building sustainable donor relationships, driving significant financial contributions, and advancing institutional goals through innovative advancement initiatives.

I have a track record of identifying and developing a million-dollar-plus new donor, who contributed ~$2 million within a year and a half, significantly impacting organizational financial stability. Adept at navigating complex institutional landscapes, and recognized for the ability to create a culture of philanthropy and inspire both staff and volunteers to work toward a shared vision of financial sustainability.

Skills

• Strategic Vision & Execution: Ability to align long-term organizational goals with actionable strategies that drive measurable outcomes.
• Change Management & Adaptability: Proven success in leading organizations through transitions, scaling operations, and implementing new initiatives.
• High-Stakes Relationship Building: Expertise in engaging high-net-worth individuals, corporate sponsors, and influential stakeholders to secure long-term partnerships.
• Brand Positioning: Ability to craft compelling narratives that elevate organizational presence, strengthen donor engagement, and enhance public perception.
• Communication & Influence: Strong ability to convey ideas, inspire teams, and engage diverse audiences through clear, persuasive, and impactful messaging.

Education